Building a Multi-Asset Digital Investment Platform for FSDH Group
Nerdbug redesigned FSDH Group’s digital experience across four public-facing websites and a web and mobile investment platform covering digital onboarding, wallets, equities, T-Bills, fixed income, USD bonds, mutual funds, insurance and internal compliance workflows.
Industry
FinTech
Services
UI/UX Design. Web & Mobile App Development. Fintech Development
Platforms
Web. Mobile
The Challenge
Modernising a Fragmented Financial Services Experience
FSDH Group operates across asset management, merchant banking, capital markets and financial advisory through four business units with different customer and investment requirements.
The group needed a broad digital overhaul. Its corporate websites were outdated and the visual experience was inconsistent across subsidiaries, while investment tools were fragmented and lacked a unified wallet and trading experience.
FSDH also needed to improve digital onboarding. Existing processes involved slower onboarding and manual KYC validation, while the broader platform lacked the analytics and automated engagement capabilities required for a more modern investment experience.
There was also no unified mobile experience supporting equities, T-Bills and other investment products, limiting FSDH’s ability to serve younger and more mobile-first investors through a single digital environment.
The engagement therefore required more than a website redesign. FSDH needed product architecture, UX, engineering, compliance-aware workflows and multi-asset investment functionality to work together across web and mobile.
What Nerdbug Built
A Unified Digital Investment Ecosystem
Nerdbug rebuilt FSDH’s digital investment experience around a connected set of onboarding, wallet, investment, trading, compliance and administration workflows. The solution combined customer-facing web and mobile experiences with internal tools for managing KYC, investments, reporting, audits and platform activity. The four public-facing group websites were also redesigned to share a consistent visual identity while retaining the requirements of each FSDH business unit.
- Digital KYC and Onboarding
- OCR-Based ID Capture
- Selfie Verification
- Address Verification
- Digital Wallet
- Multiple Funding Methods
- Withdrawals and Transaction History
- Real-time Market Data
- Administration and Compliance Console
- Shared Design Dystem
- Four Corporate Websites
- UX and Product Design
Everything works together as a single system — removing friction and reducing user confusion.
Deliverables
- UI/UX design
- Product architecture
- Web application development
- Mobile application development
- Identity and address verification workflow
- Digital onboarding and Kyc
- OCR ID capture
- Digital wallet
- Virtual Account functionality
- Funding and withdrawal workflow
- Transaction history
- Investment workflow
- Insurance integration
- Real-time market data
- Admin dashboard
- Compliance console
- Reporting
- Analytics
- Audit workflows
- Responsive design system
The product
Live on the App Store, Play Store & web
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